Jes Baker, who blogs under the name "The Militant Baker" and wears a size 22, changed the brand's A&F logo to "Attractive & Fat" in a mock, black-and-white Abercrombie ad to challenge the line's branding efforts.
The company doesn't carry above a size 10 or large for women.
The photos come as a provocative response to contentious comments Abercrombie CEO Mike Jeffries made in a 2006 Salon article. "In every school there are the cool and popular kids, and then there are the not-so-cool kids," Jeffries said. "Candidly, we go after the cool kids. We go after the attractive all-American kid with a great attitude and a lot of friends. A lot of people don't belong (in our clothes), and they can't belong. Are we exclusionary? Absolutely."
"I challenge the separation of attractive and fat, and I assert that they are compatible regardless of what you believe," Baker, 26, wrote in a public letter addressed to the CEO. Jeffries has since apologized in a statement: "While I believe this 7-year-old, resurrected quote has been taken out of context, I sincerely regret that my choice of words was interpreted in a manner that has caused offense."
Actresses Brie Larson and Saoirse Ronan were honored Monday night with the 31st Santa Barbara International Film Festival Outstanding Performers Award. Larson was unable to attend the event in person but Skyped in.
Elizabeth Banks, Paul Dano, O'Shea Jackson Jr., Geza Rohrig, Alicia Vikander and Jacob Tremblay were all honored with the SBIFF Virtuosos Award on Saturday. The event was moderated by Dave Karger and the awards presented by Leonard Maltin.