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Panera Wants Customers to Bite Into New Contest

By John Palminteri, KEYT - KCOY - KKFX Senior Reporter, johnp1250@aol.com
Published On: Feb 19 2014 01:06:56 PM CST
Updated On: Feb 19 2014 02:00:00 AM CST

Panera Bread customers could win their favorite meal for a year in a new contest by voting on their all-time favorite Panera Bread menu item online.

SANTA BARBARA, Calif. -

Panera Bread customers could win their favorite meal for a year in a new contest.

There are more than a half dozen Panera Bread bakery-cafes in the local area are participating in the nationwide contest.

The contest several ways including through a media release and on the Panera Bread facebook page that includes the following details:

Perennial favorites Panera will be celebrating include the Bacon, Egg & Cheese Breakfast Sandwich, Broccoli Cheddar Soup, Bacon Turkey Bravo Sandwich, Cinnamon Crunch Bagel, and Fuji Apple Chicken Salad.

Beginning today until March 30, customers are invited to vote on their all-time favorite Panera Bread menu item at Panerabread.com/en-us/favorites.html. MyPanera® members who vote will automatically be entered into the “What’s Your Panera Favorite?” Sweepstakes. One grand prize winner will be treated to his or her favorite menu item for a year.

In a separate promotion from February 17 until February 28 – the #PaneraFaves Sweepstakes – fans are also encouraged to share their favorites during weekly social challenges on Facebook, Twitter, and Instagram using the hashtag #panerafaves for weekly chances to win $25 Panera Bread® gift cards. Check the website for details on the weekly social challenges and for sweepstakes details.

Real-time results of customer voting will be displayed on PaneraBread.com, as fans celebrate and champion their love for one special menu item. The most popular customer “favorite” will be announced on the website on March 30, 2014.  Check out the website for additional details and sweepstakes rules.

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